Starbucks launched its 2026 holiday menu on November 5, bringing back seasonal favorites alongside new offerings including a Tiramisu Velvet drink lineup and limited-edition merchandise that sold out within hours last year.
New Menu Items and Returning Favorites
The coffee chain reintroduced four popular seasonal drinks: Peppermint Mocha, Caramel Brulée Latte, Sugar Cookie Latte, and Gingerbread Chai. The company also debuted the Tiramisu Velvet collection, featuring a hot or iced latte and a cold brew version. Both drinks include mascarpone cold foam topped with cocoa and coffee dusting, drawing inspiration from the classic Italian dessert.
A new Apple Pomegranate Refresher joins the menu, featuring apple flavors and pomegranate-flavored pearls. Customers seeking a creamier option can choose the Snowy Apple variation made with coconut milk. The food lineup includes a Braised Short Rib Grilled Cheese and an updated Turkey and Stuffing Sandwich, along with returning items like the Cranberry Bliss Bar and Snowman Cookie.
Limited-Edition Merchandise Returns
The Bearista Glass Cold Cup returns on December 1 at select locations while supplies last. Last year, the bear-shaped tumbler with its green beanie-style lid and striped straw sold out in less than 24 hours, leaving many customers disappointed. This year, Starbucks expanded the Bearista line to include a themed cake pop available from November 5 and various accessories including a miniature plush bear keychain.
A Surprise Box Edition launches November 10, containing mystery festive character glass cold cups that customers will only discover after purchase. The company also plans to release a Winter Wonderland collection on November 17, featuring icy blue and white drinkware including quilted cold cups, iridescent water bottles, and a snowglobe-topped mug.
Red Cup Day and Holiday Tradition
Starbucks will celebrate its annual Red Cup Day on November 17. Customers who purchase qualifying handcrafted holiday beverages at participating locations will receive a free limited-edition reusable holiday cup while supplies last. The promotion has become a seasonal tradition marking the official start of the company’s holiday campaign. Given the rapid sellout of limited-edition items last year, the company advises customers to act quickly to secure popular merchandise before supplies run out at their local stores.